The global gaming market is estimated to rake in over $184 billion and continues to grow daily. According to Newzoo, mobile gaming now accounts for 50% of that global market, dwarfing the console ...

Unity has launched a suite of AI tools in open beta for all developers on Unity 6 or above. The new toolset is designed to ...

Mobile game developers have a new opportunity to maximise their revenue potential thanks to BIGO Ads’ new collaboration with Unity LevelPlay. The company states that this collaboration unlocks ...

It’s been almost 20 years since the original Unity game engine opened up to developers, kickstarting a mission to democratise game development. The industry has come a long way since then, from ...

Unity faces strong competition from AppLovin ( APP) in advertising, while Meta ( META) continues to strengthen its ad network. In game development, Unity is caught between high-end tools like Unreal ...

Create segment stability is supported by a 22% decrease in user-reported issues since the Unity 6 launch, maintaining a 70% market share in mobile game creation. The strategic pivot to sunset the ...

Unity has released the open beta of Unity AI for Unity 6, integrating AI agents into the game editor to streamline development tasks. While the tool promises faster workflows and asset creation, early ...

Unity, the global game engine and monetizationplatform, said that its Unity 6 platform will launch in 2024 with AI innovations and platform updates. The company for crafting and nurturing real-time 3D ...

Unity’s AI-led ad-tech and game dev growth boosts ROAS and revenue, supports strong guidance, and keeps valuation attractive.

New commerce tools: Unity now lets developers manage global payments and catalogs directly in the engine, with Stripe as the first integrated partner. Legal shifts enable: Epic Games’ lawsuits and ...